What if it works?

I blow up and then I can't deliver.

That's worse.

That's the one objection on this list I actually respect.

See.

But respecting it isn't the same as it being true for you.

I'm serious.

Too much business scares me more than too little.

I know.

It scared you for a full year.

What did the year get you?

...not much.

Ads have a budget.

Turn it up when you're empty.

Down when you're slammed.

You can do that?

Mid-month?

Any day of the week.

So it's growth I can steer.

Scared of the fire hose?

Good news.

It has a tap.